Whatever you need to know about the opportunity
One of the most terrible mistakes that most of the entrepreneurs make is having an unclear idea and they focus on executing the idea. Moreover, you have also learned in the previous module about the ways to gather information about your market. Now it is time to shape your idea and make it clear. Imagine your idea or the concept of your business as being the ship’s body shape in the sea. Can a square-shaped ship move in the sea? Of course not. The more oval the shape is, the faster would be the mobility and similar could be stated for the clarity of an idea. The clearer, the better.
